Integrate Generative AI
Our experts select the best AI tools on the market to boost your team’s productivity and your business profitability.

A Dynamic Context
Generative AI promises speed, personalization, and automation — but where to start?
Too much content to produce, too little time
Difficult coordination between marketing, product, and legal
Lack of clarity on profitable use cases
Fear of starting without a clear return on investment

Marketing Task Automation
What generative AI can already automate for your teams
Content
Automatic generation of marketing content: product sheets, emails, advertising visuals
Images
Generation of styled product images based on creative briefs
Videos
Automation of short videos for social media
Documentation
Drafting of internal documents (quarterly reviews, briefs)
Personalization
Personalization of messages based on behavioral data
Campaign Optimization
Real-time campaign optimization with cross-channel adjustments
Generative Artificial Intelligence
The term Generative AI refers to algorithms designed to produce text, images, videos, or even code. The generative AI market is growing rapidly, with two main types of use cases emerging:
Direct Applications: consumer applications, such as OpenAI’s ChatGPT, integrate generative AI and have reached 300 million users worldwide in just two years.
Integrated Uses: generative AIs are also employed as embedded technologies within professional software solutions. These enable the automation of recurring or complex tasks, such as report writing, automatic document summarization, and even code generation. Such integrations help businesses increase productivity.
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